What are "bulk mailings"?

Bulk mailings refer to large quantities of mail that are sent to multiple recipients simultaneously, often at a reduced postal rate. This method is commonly utilized by businesses and organizations to distribute promotional materials, newsletters, or other correspondence to a wide audience efficiently and cost-effectively. By taking advantage of bulk mailing rates, senders can lower their shipping costs while reaching a larger number of recipients compared to standard individual mailings. Such bulk mail is typically pre-sorted and meets specific postal requirements to qualify for these reduced rates, enhancing both the efficiency of the mailing process and the financial aspect of sending out a large volume of correspondence.